Vision
The IDSA vision is to build understanding and support for direct selling pan India. The Association supports and works with direct selling companies:
- Developing, maintaining and promoting the highest global standards for responsible and ethical conduct.
- Advocating the industry’s positions and interest with governments, media and key influencers.
- Serving as a trusted global resource for information on direct selling.
- Facilitating interaction among direct selling executives on issues of importance to the industry.
Objectives
The key objectives of the Association is to pursue the highest level of ethical conduct in the Indian as well as global marketplace, fosters advocacy by partnering with government, consumer and academic leaders around the world, provide adequate support to member companies in matters related to policy, regulations & complaince and promoting integration and alignment of direct selling companies.