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About IDSA

The Indian Direct Selling Association IDSA is an autonomous, self-regulatory body for the direct selling industry in India. The Association acts as an interface between the industry and policy-making bodies of the Government facilitating the cause of Direct Selling Industry in India.

IDSA strives to create and further an environment conducive to the growth of direct selling industry in India, partnering industry and government alike through advisory and consultative activities.

IDSA catalyses change by working closely with government on policy issues, enhancing efficiency and ushering in desired credibility , clarity & confidence in Direct Selling.

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Powerful Voices

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What is Direct Selling ?

As the term implies, it simply means selling direct to the end-users. Direct selling is recognised as a dynamic marketing approach in the distribution of products and services directly to the consumers...

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Members Benefits

As an IDSA member you will take pride in using the association logo- the hallmark of excellence in delivering goods and services of highest quality , following ethical business practices recognised by policymakers worldwide.....

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