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Meet Our Team

Our Leadership

Meet the People Driving IDSA Forward

At IDSA, our strength lies in the vision, integrity, and dedication of our leadership. Each member of our team brings deep industry knowledge, strategic expertise,and an unwavering commitment to advancing India’s direct selling ecosystem.

Executive Committee

The Executive Committee comprises senior representatives drawn from the General Body, responsible for guiding the Association’s strategic direction, governance, and key initiatives. It drives the Association’s strategic priorities, oversees implementation of key initiatives, and steers industry advocacy and stakeholder engagement. The Committee works closely with members and partners to advance policy dialogue, strengthen industry standards, and support sustainable growth of the direct selling sector.

Dr. Ratnesh Lal
Chairperson
Ms. Aprajita Sarcar
Vice Chairperson
Dr. Abraham Lee
Treasurer
Mr. Rajat Banerji
Secretary

IDSA Secretariat

The Secretariat serves as the operational arm of IDSA, responsible for the day-to-day management and execution of the Association’s programs and initiatives. It supports the Executive Committee and Board in implementing strategic priorities, coordinating with members and stakeholders, and ensuring effective communication and advocacy. The Secretariat also manages research, events, policy engagement, and administrative functions to drive the Association’s objectives.

Amarpreet Kaur Chawla
Deputy General Manager
Bishan S Parihar
Accounts Manager
Nidhi Kaur
Executive Officer
Teejika
Lead-Social Media & Events
Sonu Raj
Office Assistant