Meet Our Team
Meet the People Driving IDSA Forward
At IDSA, our strength lies in the vision, integrity, and dedication of our leadership. Each member of our team brings deep industry knowledge, strategic expertise,and an unwavering commitment to advancing India’s direct selling ecosystem.
Executive Committee
The Executive Committee is the principal governing body of the Indian Direct Selling Association (IDSA). Elected by the General Body, it comprises the Chairperson, Vice Chairperson, Treasurer, Secretary, and Secretary General, who collectively provide strategic leadership, oversee the Association’s governance, and guide its policy advocacy, member engagement, and industry development initiatives. Through collaborative decision-making, the Executive Committee advances IDSA’s mission of promoting ethical, transparent, and sustainable growth of the direct selling industry in India.
Dr. Ratnesh Lal
Chairperson
Ms. Aprajita Sarcar
Vice Chairperson
Dr. Abraham Lee
Treasurer
Mr. Rajat Banerji
SecretaryIDSA Secretariat
The Secretariat serves as the operational arm of IDSA, responsible for the day-to-day management and execution of the Association’s programs and initiatives. It supports the Executive Committee and Board in implementing strategic priorities, coordinating with members and stakeholders, and ensuring effective communication and advocacy. The Secretariat also manages research, events, policy engagement, and administrative functions to drive the Association’s objectives.
Aaina Agrawal
Senior Manager
Puja Kumari Singh
Manager
Teejika
Lead-Social Media & Events
Nidhi Kaur
Executive Officer
Bishan S Parihar
Accounts Manager